SingTel’s Newest Plan: Easy Mobile

Conventional plans are like odd-shaped boxes that are out of place and could neither fit in nor adjust to the fast pace ever changing lifestyles of individuals, especially Singaporean youths to young adults. You might SMS more in school, under the desk and away from your teachers’ haunting glances, but utilising more calls or data when you start tertiary education or service life. Do you really need to go through all the necessary hassle of changing or upgrading your plan at the shop? Will you have something in excess, like SMS, and short on data? Now, we understand that there is clearly no one-size-fits-all solution for fixed plans that require constant changes as individuals progress through life, but there is hope!

SingTel approaches this generation with flexibility, catering to a broad range of individual needs and demands. Each person’s means of communication differ; one might be using more data compared to the next person in the adjacent low-walled office cubicle who is spending more time staring at the monitor than his mobile phone? SingTel has conjured up a plan, with all puns intended, for the man with the plans. Even with attractive packages and deals that serve well and function economically, the new SingTel concept mobile plan is more than that. Easy Mobile is the first post-paid mobile service in Asia that provides users unhindered tariff plans that change and adapt to immensely diverse usage.

Flexibility, also the ability to change readily to meet new circumstances, is the direction of Easy Mobile. Via the MySingTel smartphone app or the Easy Mobile online portal, customers can change their plans on the go. The Easy Mobile fits individual usages that may vary from time to time, and lets users monitor real time usage and compare it against the dream or desired allocations.

Customers are now in complete control of their plan, coming to them in terms of ‘units’. There are four variations of allowance to choose from: Small, Medium, Large and XLarge. The units can be allocated between Voice, SMS and Data, which can be tweaked every month catering to changing needs. Waiting in suspense for the phone bills at the end of the month for a little heart attack and bewilderment will be a story told to your children, around the old dining table or future family BBQ. You can now retrieve your monthly bill at any time and anywhere via the app, which is filled with a range of self-help tools and equipped with online support. Save the trouble waiting ages ‘on-hold’ on hotlines, filling out paper forms or visit overly crowded retail outlets.

Being this flexible, signing up will be a breeze as well, consisting of only a few clicks. Customise the plan according to your wants, choose a pretty little handset, pick an auspicious mobile number, and/or exploit optional services such as free home delivery.

To learn more about SingTel Easy Mobile, you can watch the video here:

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